C14 Creative Intelligence

Every enquiry answered. Every lead organised.

C14 Connect is the workspace for tradespeople and local service businesses: a 24/7 website widget, Atlas AI response, and a built-in CRM for customers, tasks and your team — instead of juggling separate subscriptions that don't talk to each other.

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LIVE CONVERSATIONAtlas active
Can I get event security in Bolton next Saturday?
Certainly. Roughly how many guests are expected, and what time will the event begin and finish?
Response time
4 sec
Lead status
Qualified
Next action
Check calendar
Owner alert
Queued

The problem

Enquiries don't wait for office hours

A missed call, an unanswered contact form, a lead that cooled off while it sat in an inbox — every one of those is work walking to a competitor. Most small and growing businesses respond to enquiries manually, across whatever tools happen to be open: email, a spreadsheet, a notebook, a different app for tasks.

The platform

One workspace, not five subscriptions

Lead capture, AI response, a CRM, tasks and team access are built on the same tenant-isolated workspace — so a lead captured by the widget is already a customer record your team can act on, with nothing to copy between tools.

Website widget

A 24/7 chat widget for your website that captures every visitor enquiry, day or night — even when no one is at a desk to answer.

Atlas AI response

Atlas answers questions, qualifies leads and gathers the details your team needs, using the knowledge you give it about your business.

Customers & CRM

Every enquiry becomes a customer record — with company details, status, notes, tags and a full activity history in one place.

Tasks & jobs

Turn a conversation into a task or a job without switching tools, so follow-ups don't get lost in someone's inbox.

Team access

Invite your team with owner, admin, agent or viewer roles, so everyone sees the leads and customers relevant to them.

One workspace

Lead capture, AI response, CRM and team workflow live in a single tenant-isolated workspace — not five different subscriptions.

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Website widget

24/7 lead capture, right on your website

The widget sits on your site and greets every visitor, day or night. It looks and feels like a live chat, so visitors get an immediate response instead of a contact form that goes into a queue.

  • Customisable colours, position, size and launcher to match your brand.
  • Configurable auto-open timing, so it invites visitors in without being intrusive.
  • Every conversation is captured and available to your team inside the dashboard.

Atlas AI

An assistant that actually knows your business

Atlas responds to visitor and lead questions using the knowledge you give it — your services, pricing approach, availability and policies — so answers sound like your business, not a generic script.

Answers questions

Atlas handles the common questions your team gets asked, using what it's been taught about your business.

Qualifies leads

It gathers the details your team needs — what, where, when — before an enquiry lands on their desk.

Hands off cleanly

When something needs a person, Atlas flags it so your team can pick up the conversation without losing context.

Customers & CRM

Every lead becomes a customer you can manage

Contacts, companies, notes, tags and status all live together, with a full activity history so nothing about a customer relationship gets lost between conversations.

Team collaboration

Bring your team in, with the right access

Invite teammates as owners, admins, agents or viewers, so everyone works from the same customer and lead data without stepping on each other.

Why it matters

The outcome is simple

Fewer missed enquiries

The widget and Atlas cover the hours your team can't.

Faster first response

Visitors get an answer in seconds, not after your next coffee break.

More converted work

Qualified leads land straight in your CRM, ready for follow-up.

How it works

From first visit to converted work

  1. 1

    Set up your workspace

    Add your business details and invite your team — owners, admins, agents and viewers all have their place.

  2. 2

    Install the widget

    Drop the website widget onto your site. It's live around the clock, even outside office hours.

  3. 3

    Atlas engages every visitor

    Atlas answers questions and qualifies enquiries using what you've told it about your business.

  4. 4

    Your team follows up

    Every enquiry lands as a customer in your CRM, with tasks and activity history ready for the next step.

Built for trust

Your data stays yours

Every workspace is isolated at the database level — one business can never see another business's customers, conversations or team. AI actions are validated on the server before anything is written, so Atlas can help without being handed the keys.

FAQ

Common questions

What is C14 Connect?+

C14 Connect is a workspace for service businesses that combines a website widget, AI-powered lead response through Atlas, and a built-in CRM for customers, tasks and team collaboration — all in one platform.

Who is it for?+

Tradespeople, local service businesses and small, growing teams that receive enquiries through their website and need to respond quickly and keep track of every lead and customer.

What does the website widget do?+

It sits on your website and captures visitor enquiries at any time of day, so a question asked at 11pm doesn't have to wait until morning to be picked up.

What is Atlas?+

Atlas is the AI assistant built into C14 Connect. It responds to visitor and lead questions using the information you provide about your business, and hands qualified enquiries to your team.

Do I still need my existing CRM or spreadsheet?+

No — customers, tasks, jobs and team access are already built in, so leads captured through the widget or added manually stay in one place instead of being copied between separate tools.

Is my business's data kept separate from other businesses?+

Yes. Every workspace is isolated at the database level, so your customers, conversations and team data are never visible to another organisation.

Can I invite my team?+

Yes — owners and admins can invite teammates and assign them a role (admin, agent or viewer) that controls what they can see and manage.

Stop letting enquiries slip through the cracks

Bring lead capture, AI response and your CRM into one workspace built for how service businesses actually work.